Salesforce · Analytics-101
Exam Overview
The Salesforce Certified Tableau Desktop Foundations (Analytics-101) certification validates foundational knowledge and skills in using Tableau Desktop for data visualization and analytics. This entry-level credential demonstrates that you understand how to connect to data sources, create basic visualizations, build interactive dashboards, and apply fundamental analytics concepts.
The Salesforce Certified Tableau Desktop Foundations (Analytics-101) certification validates foundational knowledge and skills in using Tableau Desktop for data visualization and analytics. This entry-level credential demonstrates that you understand how to connect to data sources, create basic visualizations, build interactive dashboards, and apply fundamental analytics concepts.
The certification targets individuals new to Tableau Desktop or those working with data visualization in business intelligence roles. This includes aspiring data analysts, business analysts, marketing analysts, sales operations professionals, and anyone responsible for transforming data into actionable visual insights.
You don't need deep technical expertise, but hands-on experience is essential. Salesforce recommends approximately three months of practical experience using Tableau Desktop before attempting the exam. You should be comfortable navigating the interface, connecting to common data sources, and creating fundamental chart types.
The skills measured include connecting to and preparing data, understanding the Tableau workspace and terminology, creating and modifying visualizations, building dashboards, applying formatting and design principles, performing basic calculations, understanding data aggregation, filtering data, and sharing visualizations.
This certification holds significant career relevance. Organizations across all industries increasingly rely on visual analytics to understand performance metrics, identify trends, and communicate insights. Professionals with validated Tableau skills are positioned to support business intelligence initiatives, contribute to analytics teams, and advance into more specialized data roles.
It also serves as a stepping stone within the broader Tableau certification program, establishing foundational knowledge that supports progression toward more advanced credentials. As Tableau is now part of the Salesforce ecosystem, this certification connects to the larger landscape of Salesforce analytics products, including Tableau CRM and other data cloud capabilities.